Introducing the Growth Ignition Index Report…

Conferma’s first look at the drivers of business growth across major global markets, and where businesses feel the main opportunities, and barriers, lie.

We’ve spoken to over 400 financial decision makers from companies in major markets right across the world, to explore what makes businesses tick and how, importantly, they intend to push forwards in the next five years and beyond. We’ve discovered that companies know in order to achieve growth, they need solid foundations as well as the agility to move where the opportunity is.

Report methodology

The survey was conducted among 400 Senior Financial Decision Makers at corporates and 34 completes from Conferma’s client database across UK, USA, Canada, Singapore, Australia, Brazil and UAE. The interviews were conducted online by Sapio Research in December – January 2023/24 using an email invitation and an online survey.

Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. In this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 4.7 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.

Sample was selected from Online partner panels.